UPGroup Asia and Vietnam Exhibition Center Sign MICE Partnership MoU
- UPGroup Asia Team

- Aug 6
- 2 min read
Updated: 38 minutes ago

Vietnam, July 30, 2026 — UPGroup Asia has signed a Memorandum of Understanding (MoU) with Vietnam Exhibition Center (VEC), establishing a strategic partnership to support the delivery of large-scale events and exhibitions in Vietnam and across the region.
Clarence Chang, UPGroup Asia’s Head of Regional Venues and Partnerships, formalised the agreement on behalf of the company, joined by Chi Nguyen, the Group’s Business Development Manager for Vietnam.
Photos from the MoU signing with VEC
Selected photos from the Memorandum of Understanding signing with
Vietnam Exposition Center (VEC) and strategic partners
Uniting 14 domestic and international strategic partners, the MoU marks a major step forward in shaping a premier MICE destination at VEC. This collaborative network brings together best-in-class industry providers to elevate how large-scale conventions and trade shows are planned, produced, and executed in the region.
Through the partnership, UPGroup Asia will support VEC in bringing international-scale events to the venue. Leveraging its end-to-end event expertise, the company will contribute to the planning and production of programmes hosted at VEC while helping deliver a consistent, high-quality event experience.
Alongside VEC and its newly assembled partner network, UPGroup Asia will help drive the long-term growth of Southeast Asia's event industry through higher production standards and seamless international collaborations anchored by VEC's core motto, "Strategic Cooperation – Setting Standards – Leading the Future."

About UPGroup Asia
UPGroup Asia is a Singapore-based full-service event agency specializing in content, audience engagement, event technology, and end-to-end event solutions. Producing hundreds of event experiences for thousands of attendees annually, UPGroup Asia is a trusted partner to organisations and venue owners across the region.
%20(3).png)



Comments